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Walking Without a Net

Ryan Flynn
Written by Ryan Flynn

70% of businesses go out of business within 12 months when they do this.*


The Great Wallendas amazed audiences around the world by performing their death-defying high wire act without a net.

Living on the edge of disaster drew crowds and created fortunes. From state fairs to international boundaries, daring to beat the odds was just part of a day’s work.

Unfortunately, fate came knocking one day when a disaster struck without warning.

Walking without a net is dangerous in high wire acts and in business. We hear from Arkansas business owners every week who are walking without a net. Failure for them may not result in death—but it will definitely cause a lot of pain, frustration, and easily-avoidable costs.

The “net” I’m referring to is a routine backup of your data.

I’m amazed by how few business owners back up their data on a regular basis. Many have lost important information by not following this simple advice.

How to Create a Safety Net for Your Business

To create a safety net for your business data and ensure you are protected from a sudden disaster, follow The Rule of 3.

The Rule of 3 says you should have:

  1. Three copies of all of your data—two copies is not enough.
  2. Two local copies with redundant drives – Example: Server and a Network Attached Storage.
  3. One off-site backup – If your facility is hit by a disaster you still have access to your data.

Implement The Rule of 3 and be done with your death-defying act. It’s simple to do and vital to the health and longevity of your business.

Walking a high wire is risky business. If you’re serious about your business, then commit to regular backups of your data and never again be caught walking without a net.

A recent Paragon Software Group study on SMBs reveals that about 22% of companies (that’s more than one in five) have experienced data loss that caused significant impact to the business.

*PricewaterhouseCoopers research indicates that 70% of businesses reporting this kind of loss go out of business within a year of the event.

About the author

Ryan Flynn

Ryan Flynn

Ryan Flynn is President of Network Services Group in North Little Rock, and the author of Invasion of the Data Snatchers. He loves to secure greater results for business owners by giving them IT and telephone networks that actually work. Say hi to Ryan at

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